About us

Umbrella Corporation LTD was founded in 2010 in Belgrade and today operates in four countries across the region: Serbia, Bosnia and Herzegovina, North Macedonia, and Montenegro, with expansion into the European market expected soon.

The number of Umbrella retail locations in the region currently exceeds 80 and continues to grow steadily.

The Umbrella VIP Club proudly gathers over 70.000 members, with a constant acquisition of new users.

Umbrella has developed a distribution network of more than 3000 retail points across the region. In addition to Umbrella retail shops, key sales channels include kiosks, petrol stations, supermarkets, tobacco shops, and electronics stores, along with a highly successful specialized partner format.

Over the years, Umbrella has become a synonym for electronic cigarettes. With its quality, innovation, and technological advancements, it has been leading the vape industry for 14 years.

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Umbrella E-Cigarettes – The Best-Selling in the Region!
Following the latest global trends, Umbrella proudly offers the largest selection of PUFFS disposable vapes ranging from 800 to 18,000 PUFFS, as well as rechargeable vape models produced in renowned global factories under the registered Umbrella brand.
Umbrella E-Liquids – Produced in Serbia at the Umbrella Laboratory!
- - Umbrella PUFFS – rich, powerful, and long-lasting flavors
- - Umbrella FRESH – – popular and refreshing e-liquids
- - Umbrella BASIC – perfectly balanced classic flavors
- - Umbrella OLE – complex and innovative e-liquids
- - Umbrella PREMIUM – high-VG e-liquids with richer flavors and bigger vapor production
- - Umbrella NIC SALT – nicotine salt e-liquids
Flavour Art, Italy – highly popular, clinically tested e-liquids.
Ritchy Liqua, Czech Republic – authentic tobacco and fruit flavors.
E-Cigarettes from the World’s Leading Brands: – Joyetech, Eleaf, Wismec, Kangertech, Vaporesso, Innokin, GeekVape, Smok, VooPoo, Geek Vape...
Umbrella ORB Nicotine Pouches – available in multiple nicotine strengths and 10 top-selling flavors.
Hookahs & Flavors – premium quality, a wide selection of models, colors and sizes.
Playboy Lighters – stylish, blue-flame lighters from the iconic brand.

Visit us and JOIN Umbrella VIP CLUB!

O nama

Umbrella Corporation LTD je osnovana 2010. godine u Beogradu, a danas posluje u 4 zemlje regiona: Srbija, Bosna i Hercegovina, Severna Makedonija i Crna Gora, dok se širenje na Evropsko tržište očekuje uskoro.

Broj Umbrella prodajnih mesta u regionu je trenutno preko 80 i kontinuirano beleži rast.

Umbrella VIP Klub ponosno okuplja preko 70.000 članova uz stalnu akviziciju novih korisnika.

Umbrella je razvila distributivnu mrežu sa više od 3000 prodajnih mesta u regionu. Pored Umbrella prodajnih shopova, značajni prodajni kanali su i: kiosci, petrol stanice, marketi, tobacco i shopovi elektronskih uredjaja, kao i veoma uspešan format specijalizovanih partnera.

Umbrella je tokom godina, postala sinonim za elektronske cigarete. Svojim kvalitetom, inovativnošću i tehnološkim razvojem, predvodi tržište vape industrije već punih 14 godina.

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Umbrella e-cigarete – najprodavanije u regionu!
Prateći sve svetske trendove, Umbrella se može pohvaliti najvećim izborom PUFFS elektronskih cigareta od 800 do 18.000 PUFFS, kao i punjivih vape modela proizvedenih u renomiranim svetskim fabrikama pod registrovanim Umbrella brendom.
Umbrella e-tečnosti – proizvedene u Srbiji u Umbrella laboratoriji!
- - Umbrella PUFFS – veoma intenzivne i izražene arome
- - Umbrella FRESH – popularne i osvežavajuće tečnosti
- - Umbrella BASIC – savršeno izbalansirani basic ukusi
- - Umbrella OLE – složene i inovativne tečnosti
- - Umbrella PREMIUM – e-tečnosti sa više VG-a, više snažnih aroma i više pare
- - Umbrella NIC SALT – tečnosti sa nikotinskim solima
Flavour Art, Italy – veoma popularne i klinički ispitane tečnosti.
Ritchy Liqua, Czech Republic – tečnosti vernih ukusa duvana i voća.
E-cigarete najpopularnijih svetskih brendova: – Joyetech, Eleaf, Wismec, Kangertech, Vaporesso, Innokin, GeekVape, Smok, VooPoo, Geek Vape...
Umbrella ORB nikotinske vrećice – dostupne u više jačina nikotina i čak deset najpopularnijih ukusa.
Nargile i arome – Vrhunski kvalitet, veliki izbor modela, boja, dimenzija...
Playboy UPALJAČI – atraktivni, sa plavim plamenom i stilom poznatog brenda

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